Before a Massachusetts consumer ordinarily files a Chapter 93A consumer claim alleging unfair or deceptive...

The correct answer is B, a Thirty-day demand letter. Massachusetts Chapter 93A provides powerful remedies for consumers harmed by unfair or deceptive acts or practices, but an individual consumer generally must first send the business a written demand describing the misconduct, loss or injury, and requested relief.

The letter is sent at least thirty days before filing the consumer action. The business then has thirty days to make a written good-faith response.

This process is important because a reasonable settlement offer can affect the ultimate amount recoverable in court. Conversely, failure to make a reasonable response can strengthen the consumer ' s position where a court later determines that the violation was willful, knowing, or addressed in bad faith.

Real estate brokers and salespersons can be subject to Chapter 93A for unfair or deceptive business practices.

Study Guide Reference: Massachusetts License Law — Chapter 93A Consumer Protection and 30-Day Demand Letter.