Which of the following use cases would be best served by a non-AI solution?

The correct answer is A because developing a social media presence typically does not require AI and can be effectively achieved through traditional digital marketing strategies, content planning, and manual engagement. AI governance principles emphasize that organizations should first determine whether AI is necessary or proportionate to the problem being solved. Using AI where simpler, deterministic, or human-driven solutions suffice can introduce unnecessary complexity, cost, and risk. In contrast, options B, C, and D involve tasks such as campaign optimization, personalization, and automation, which benefit significantly from AI capabilities like pattern recognition, predictive analytics, and natural language processing. Responsible AI governance encourages a “fit-for-purpose” approach, ensuring AI is only deployed when it provides clear added value over non-AI alternatives.