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It is a priority at Cloud Kicks to implement logic and automation to qualify top...

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It is a priority at Cloud Kicks to implement logic and automation to qualify top leads. The company has captured significant data points on converted leads and won opportunities.

What should the consultant do first to ensure a best practices implementation?

A.

Identify a recommended base Lead score, evaluate the results, and adjust the score accordingly.

B.

Review converted lead data with sales and marketing to understand the interaction patterns that led to conversion.

C.

Configure a qualification screen flow to help sales reps quickly determine which leads are most important.

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