What method provides a continuous understanding of the target market?

Design thinking is a method that provides a continuous understanding of the target market. Design thinking is a human-centered approach to problem-solving that involves empathy, ideation, experimentation, and implementation. Design thinking helps teams discover the real needs and desires of their customers, generate innovative solutions that address those needs, validate their assumptions through fast feedback loops, and deliver value that delights their customers. Design thinking helps teams achieve the core competency of Customer Centricity in SAFe. References: Customer Centricity, Design Thinking