The correct answer is A. Apply brand fonts and colors, as stated in the study guide. Experience Builder includes declarative branding capabilities specifically intended to implement company identity without custom front-end development. Salesforce documentation explains that prebuilt Experience Builder themes can be customized using colors, fonts, and images, while branding sets allow these attributes to be managed for different audiences or requirements. This exactly matches Cloud Kicks' requirement to implement its existing brand style guide while avoiding a custom solution. The UX Designer can configure supported theme and branding properties through Experience Builder rather than introducing custom CSS.
Option B may fundamentally change the site's structure, component availability, or overall design architecture. Choosing a different template solely to apply branding is unnecessary when the existing theme supports declarative branding controls. Option C violates the explicit requirement to avoid custom solutions. Global CSS introduces additional maintenance and can create problems when Salesforce changes underlying platform markup or component styling.
The preferred UX architecture is therefore to exhaust supported configuration capabilities before introducing code. Using brand fonts and colors maintains consistency with the company's style guide while preserving compatibility with Salesforce's theme framework and reducing technical debt.
Study Guide reference/topics: Salesforce Themes and Branding, Experience Builder, branding sets, themes, fonts, colors, Declarative Design.
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