Your client is looking for a way to increase the quality of leads that are...

Salesforce Pardot-Specialist Question Answer

Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?

Only pass on leads that are very active on your site no matter the company profile.

Implement a blended lead scoring and grading system.

Automatically assign all leads to sales reps in a round-robin system.

Add more landing pages and forms to your site to increase the number of conversion opportunities.

Pardot-Specialist PDF/Engine

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