A nonprofit needs more insight into why some corporate sponsorships are closing and why others...

To quickly deploy a solution that provides insights into corporate sponsorships, including pipeline value, number of opportunities, Pardot score, win/loss percentage, stage value, and a table of opportunities, the consultant should recommend B28 Marketing Analytics. Here’s why:

B28 Marketing Analytics:

This analytics solution is designed to provide deep insights into marketing performance, including detailed views of pipeline metrics and opportunity analysis.

It integrates with Salesforce and Pardot, offering out-of-the-box dashboards and reports that can be quickly deployed.

The tool enables the nonprofit to gain actionable insights into why certain sponsorships are closing or being lost, facilitating data-driven decision-making.

Salesforce B28 Marketing Analytics Documentation

Salesforce Pardot Integration Guide