Northern Trail Outfitters sends emails for Password Resets from their web store when requested.

The scenario evaluates whether the email itself was sent, not whether the customer engaged with it — a subtle but important distinction, since ' not sent ' is functionally different from ' sent but not clicked. ' A multi-step journey using an Engagement Split evaluates whether the password reset email was actually delivered/clicked; when the split resolves to the negative branch, an SMS Password Reset activity fires within the same journey, giving a single orchestrated, near-real-time flow across both channels. This keeps timing tight because both branches execute on the journey ' s wait/evaluation windows rather than a separate batch process. Option A relies on a Data Extract of ' Not Sent ' records, which is a scheduled, delayed process unsuitable for the ' timely delivery ' requirement. Option B references a nonstandard combination of transactional email and generic API callbacks without a defined orchestration mechanism inside Marketing Cloud. Option D ' s ' Injected send definition ' is not a recognized Marketing Cloud feature. Consultants should recognize that Journey Builder ' s Engagement Split, layered with a secondary channel activity, is the canonical pattern for near-real-time, cross-channel fallback messaging. Reference: Journey Builder Engagement Split, Multi-Step Journeys, SMS/MMS Activity.