Northern Trail Outfitters wants to suppress their highly engaged email subscribers (multiple opens and clicks...

Comprehensive and Detailed Explanation:

The correct answer is B — Advertising Studio.

Advertising Studio allows you to sync CRM and behavioral data (like email engagement) with advertising platforms (Google, Facebook, LinkedIn).

It enables you to suppress audiences who have taken specific actions, such as multiple email opens and clicks, from being targeted in paid media campaigns.

❌Why others are wrong:

A: Mobile Studio handles mobile messaging (SMS, push), not audience suppression for display ads.

C: Google Analytics 360 is used for web tracking and reporting, not managing ad suppression from Salesforce data.

D: Einstein Engagement Scoring helps with email targeting, but it doesn’t manage external ad suppression directly.

Exact Extract from Salesforce Official Documentation:

Salesforce Help — Advertising Studio Overview:

"Use Advertising Studio to suppress or target audiences for advertising channels like Facebook, Google, LinkedIn, based on engagement data or CRM attributes to optimize marketing spend."

(Source:https://help.salesforce.com/s/articleView?id=sf.mc_as_ad_studio_overview.htm )

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