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Homecare Direct is a supplier of healthcare devices that has developed a new innovative product.

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Homecare Direct is a supplier of healthcare devices that has developed a new innovative product. Three

buying organisations want to place orders, but feel the price is too high as the product is new. What action could the buying organisations take to increase their bargaining power?

A.

Each buyer should negotiate and purchase their requirements separately

B.

The buyers should request a special discount for the first purchaser

C.

The buyers should consolidate their requirements negotiate and purchase together

D.

The buyers should ask the supplier for exclusivity to one of the buying organisations

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