Which of the following is a KPI metric for tracking sales performance?

Gross profit percentage is a key performance indicator (KPI) that measures the profitability of a company’s sales by showing the percentage of revenue that exceeds the cost of goods sold (COGS). It is a critical metric for tracking sales performance because it directly reflects the efficiency of a company in managing its production costs and the profitability of its products. This KPI is essential for understanding the financial health of a business and making informed decisions about pricing, cost control, and sales strategies.