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A company wants to gauge the thoughts of their employees towards a new company product.

A company wants to gauge the thoughts of their employees towards a new company product. On the 25th of March the interviewer makes a list of all employees who were at work on that day and then chooses a subset of those employees to interview. Which term describes the list of all employees present on March 25th?

A.

Population of interest

B.

Survey sample

C.

Sampling frame

D.

Sample weights

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