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You want to create a predictive key performance indicator (KPI) that determines the buying propensity...

You want to create a predictive key performance indicator (KPI) that determines the buying propensity for a specific product. Which data is essential for creating these types of predictive models? Note: There are 2 correct answers to this question.

A.

Items of interest

B.

Product categories

C.

Sales order interactions

D.

Product master data

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