Which phrase will best help an intermediary close a sale, after presenting the proposal to...

The correct answer is B. “Which day would you like the payment plan to start?” This is an example of an assumptive close. After the intermediary has analyzed the client’s needs, presented the insurance proposal, answered questions, and explained the value of the recommendation, the next step is to move the client toward a decision. An effective closing question should assume that the client is ready to proceed and should guide the discussion toward implementation. Asking which day the payment plan should start moves the conversation from general consideration to practical execution. Option A is weak because asking about objections may invite resistance and shift the client into a negative frame. Option C is a direct yes-or-no question, which gives the client an easy opportunity to decline. Option D may be useful during the discussion stage, but it does not close the sale. In commercial insurance, closing professionally means helping the client act on a suitable recommendation, not pressuring them. The payment-plan question is practical, clear, and action-oriented. Course topic reference: Introduction to Commercial Insurance; Client Communication; Sales Process; Presenting and Closing Proposals .

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