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The customer journey map below was created for Eyes 4'U.

The customer journey map below was created for Eyes 4'U. a chain of high street opticians This shows the journey of a person who is 67 years old and retired with a limited pension and active social life

What are the MOST LIKELY statements to be in Box F and Box 6?

A.

F concern at cost 6 provide clearer information on options and pricing

B.

F: worry about choosing the wrong frame 6: introduce virtual frame selection technology

C.

F provide clearer information on options and pricing 6 concern at cost

D.

F pleased appointment ending 6 provide clearer information on options and pricing

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