Your retail company wants to predict customer churn using historical purchase data stored in BigQuery.

In BigQuery ML, when creating a logistic regression model to predict customer churn, the correct query should:

Exclude the target label column (in this case, churned) from the feature columns, as it is used for training and not as a feature input.

Rename the target label column to label, as BigQuery ML requires the target column to be named label.

The chosen query satisfies these requirements:

SELECT * EXCEPT(churned), churned AS label: Excludes churned from features and renames it to label.

The OPTIONS(model_type='logistic_reg') specifies that a logistic regression model is being trained.

This setup ensures the model is correctly trained using the features in the dataset while targeting the churned column for predictions.