The sales team at a hotel resort would like to generate a guest summary about...

Comprehensive and Detailed In-Depth Explanation:

The hotel resort team needs an AI-generated guest summary with recommendations, displayed exclusively on the contact record page. Let’s assess the options.

Option A: Model BuilderModel Builder in Salesforce creates custom predictive AI models (e.g., for scoring or classification) using Data Cloud or Einstein Platform data. It’s not designed for generating text summaries or embedding them on record pages, making it incorrect.

Option B: Agent BuilderAgent Builder in Agentforce Studio creates autonomous AI agents for tasks like lead qualification or customer service. While agents can provide summaries, they operate in conversational interfaces (e.g., chat), not as static content on a record page. This doesn’t meet the location-specific requirement, making it incorrect.

Option C: Prompt BuilderEinstein Prompt Builder allows creation of prompt templates that generate text (e.g., summaries, recommendations) using Generative AI. The template can pull data from contact records (e.g., activity preferences) and be embedded as a Lightning component on the contact record page via a Flow or Lightning App Builder. This ensures the summary is available only where specified, meeting the team’s needs perfectly and making it the correct answer.

Why Option C is Correct:

Prompt Builder’s ability to generate contextual summaries and integrate them into specific record pages via Lightning components aligns with the team’s requirements, as supported by Salesforce documentation.