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A B2B company wants to invite current customers who have logged into their account in...

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A B2B company wants to invite current customers who have logged into their account in the last 90 days to its local roundtable event in Chicago, IL through a personalized postcard, SMS Text Message, and email invitation:

The B2B company has client information available in the following data sources:

• Adobe Analytics

• Adobe Experience Platform

• Adobe Audience Manager

• Adobe Campaign Standard

• Adobe Experience Manager

• CRM

Which steps should the B2B company take to send the communications?

A.

1. Ingest the CRM data into Analytics

2. Create segment for clients who have logged in within the last 90 days from Chicago, IL In Analytics send data into AEP dataset

3. Create segment in AEP-CDP that matches business requirements

4. Share the segment with Adobe Campaign Standard

B.

1. Ingest the CRM data into Analytics and Audience manager

2. Create segment for clients who have logged in within the last 90 days in Analytics and send data into AEP dataset

3. Create segment for clients who are from Chicago, IL in Audience Manager and send into AEP dataset

4. Make sure profile merge policies use current data in AEP

5. Create segment in AEP-CDP that matches business requirements

6. Sha

C.

1. Ingest the CRM data into Analytics and Audience manager

2. Create segment for clients who have logged in within the last 90 days in Analytics and send data into AEP dataset

3. Create segment for clients who are from Chicago, IL in Audience Manager and send Into AEP dataset

4. Make sure profile merge policies use current data in AEP

5. Create segment in AEP-CDP that matches business requirements

6. Sha

D.

1. Onboard the CRM data into AEP dataset

2. Create segment in AEP-CDP that matches business requirements

3. Share the segment with Adobe Campaign Standard

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