What is the desired outcome for a Customer Success Manager to achieve for a customer?

The desired outcome for a Customer Success Manager (CSM) to achieve for a customer is removing barriers so the customer achieves the fastest time to value possible from the purchased solution. This aligns with the CSM’s role in ensuring that customers can quickly and effectively realize the value of their investment, which is critical in a subscription-based economy where ongoing customer satisfaction is essential for retention and continued revenue streams. The CSM’s focus is on facilitating customer adoption and usage, identifying and overcoming adoption barriers, and helping customers achieve their business outcomes efficiently.

References:

•Cisco’s official page on Customer Success Manager certification1.

•Cisco Learning Network’s article on Cisco Customer Success Manager Specialist2.