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You have been running an offer for the past 30 days with a CTR of...

Facebook 410-101 Full Course Access
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You have been running an offer for the past 30 days with a CTR of 5.6%; however, after 45 days, the frequency has increased to 4.36 and results have dropped dramatically.

Your conversion cost has increased by 34% in the past week.

What efforts do you make to change results?

Select all that apply.

Choose ALL answers that apply.

A.

Change the bid from automatic to manual.

B.

Change the audience to a new one.

C.

Refresh the image or video you are using to a new one.

D.

Change the placement of the ads.

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