A local bank wants to protect their cardholder data.

The Payment Card Industry Data Security Standard (PCI DSS) is the relevant standard for any organization that stores, processes, or transmits cardholder data. It outlines a set of requirements designed to ensure that all companies that handle credit card information maintain a secure environment. This includes specific measures for protecting stored cardholder data, encrypting data transmission across public networks, and maintaining a vulnerability management program, among others123.

References: The information provided is based on the PCI DSS Quick Reference Guide and other official documents that detail the requirements for securing cardholder data as per the standards set by the PCI Security Standards Council123.